Former German national football trainer Sepp Herberger was once asked why people went to a football match. His answer: because they don’t know how it will end. And every issue of 11 FREUNDE is just as exciting as the sport.
11 FREUNDE stands for a different kind of football journalism – away from mere match reports, with reportage and exclusive background reports with a high added value.
The magazine for football culture unfailingly offers an unusual treatment of the topics, an unconventional and innovative writing style, and new topics from the best football authors – all backed up by high-quality photos and a unique optical look.

11 FREUNDE IS THE PRIZE-WINNING MAGAZINE FOR FOOTBALL CULTURE

Founded in 2000, 11 FREUNDE is a genuine innovation in the German print market, and is highly praised by readers and experts alike.
A booming circulation development and numerous prizes for journalism speak for themselves:
• Editor in chief Philipp Köster was named Sport Journalist of the Year 2010
• 11 FREUNDE was awarded Lead Magazine of the Year 2010 (silver)
• 11 FREUNDE won two first places and one second place in the “Cover of the Month” awarded by the New Business Verlag 2011.
• 11FREUNDE.de won the Henri Nannen Award in 2010 in the “Humour” category