Premium Content Category
Focus on an editorial topic of your choice with a premium Content Category. The Content Category contains a combination of editorial contents and elements provided by you, without affecting the editor's freedom. Content provided by you is marked as an advertisement and can provide up to 50% of the Content Category's content.
Inside the Content Category, you will be present by means of a "powered by + logo" mark and exclusive sponsoring space. The selected topic will be inserted in the title's navigation bar. In addition to that, co-branded teasers will be placed on the home page and in a column related to your topic. Our editors will develop the co-branded teasers for you. Advertisements from other customers are excluded from the Content Category.
Strengths
- Image transfer and increase in popularity
- Undivided attention
- Minimisation of wasted coverage
- Greater advertising impact
- Monitoring success and a safe investment
Premium Content Category
| Lead time | 4 weeks before launch of Content Category |
|---|---|
| Designated run time | 6 months |
| Mimimum booking volume |
from 75.000 Euro net
Premium Content Category |
| Advertisment | The supporting promotional media package will be put together according to your wishes. Advertisements are co-branded, and designed by you in agreement with the editors. All advertisements are linked to the Content Category and your integration into it. Your advertisement inside the Content Category is linked directly to your website. |
| Abstimmung | The editors have to approve the Content Category before publication. |
