Integrated communication for us means professionally presenting a central key idea in all useful channels!

We develop this key idea in a joint process with you on the basis of your communications assignment, and ensure its optimal realisation with the appropriate media and competencies across Gruner+Jahr’s whole media and cooperation portfolio. This involves us taking into consideration the strengths of each type of media, and harnessing these in a focussed way to position your message.

This ensures that you benefit from an over proportional advertising impact and an extraordinary campaign result.

Team of experts in integrated communication

As your advertising partner, we provide you with a team of experts in integrated communication, that will focus on the development and implementation of customised, innovative and powerful crossmedia concepts.
Our in-house team of specialists is the creative engine and project manager that works with you to develop a customised crossmedia key campaign idea, and to successfully implement this key idea in Gruner+Jahr’s whole crossmedia cooperation and media portfolio – such as in the G+J magazines, the newspapers, the websites, in the mobile internet, and at events. G+J Media Sales – backed up by cooperation with Bertelsmann partners such as IP Deutschland/Mediengruppe RTL – can therefore boast having the most exciting crossmedia potential in Germany. Numerous big-name brand partners from a broad spectrum of sectors and dimensions have made successful use of this potential in recent years.