• German
  • Facebook

Cross-media integration from reader to user

Cross-media integration is a concept designed to integrate with our print, online and mobile media. Readers of a magazine are invited to take part in a joint promotion initiative on their website and/or mobile site.

The Mechanism

Your classic campaign’s full-page print ad logo will be supplemented on one of the following pages by one of the online and/or mobile site’s own ads – co-branded with your logo and a striking key visual from your full-page ad (min. 1/3 page, max. full page). We advertise a joint promotion on the website/mobile site. This promotion is conceived and implemented together with our digital editors to suit your individual communication goals. Your promotion is realized with virtually no restrictions: from thematic special to lotteries and creative competitions etc.

The Promotion

Along with print integration, online or mobile advertising is used to highlight the joint promotion. As client and exclusive advertising partner, you are represented in the online/mobile promotion through a broad array of advertising media. The campaign is digitally supported through both advertising and editorial promotion.

Your advantage

Create a cross-media highlight: extend the frequency and reach of your campaign with effective cross-media impact. You cannot fail to reach your target group with our range of easy-to-plan cross-media products.

Your contact in the G+J sales office will be pleased to create a customized offer. Please feel free to contact us!

International Media

Information on the international portfolio of IMS can be found here.

 

New imagefolder

G+J International Media Sales ist the leading network for quality media. Find Out more in our new imagefolder. Download